Sage CRM & Sage 50 Accounts Integration

Sage CRM can be seamlessly integrated with Sage 50 Accounts, providing complete front to back-office communication. Sage 50 and Sage CRM hold two very different data-sets;

Sage 50 is financial, transactional and quantitative in nature, whereas Sage CRM, by contrast, is non-financial, interactional and qualitative.

Integration of these two products brings together the two data-sets, eliminating ‘blind-spots’ between front and back-office. The over-arching benefit of this is improved efficiency, meaning your sales people spend more time selling, and less time trying to find information out.

Main Benefits

• Seamless integration in real-time between front and back-office, creating a complete view of your business.
• Improves efficiency as front-office can instantly view back-office information.
• Eliminates duplication of data entry, ensuring that there are no errors through re-entering data.
• Ensures data consistency between front and back-office.
• Maximises up and cross-selling as sales executives have a complete, up-to-date view of all customer transactions.
• Allows customer facing staff access to information they need to help create an exceptional customer experience including outstanding orders, stock levels, credit limits and more.

Next Steps

To find out more about Sage 50 integration with Sage CRM, or to arrange a demo please contact us.